Helpful content update
September 2023 helpful content update
Rolled out 14 Sep – 28 Sep 2023, 13 days, 10 hours. Google’s page for it
What Google posted
Newest first. Times are UTC, with the Pacific time Google shows.
· 28 Sep 2023, 00:07 PDT
The rollout was complete as of September 28, 2023.
· 14 Sep 2023, 13:19 PDT
Released the September 2023 helpful content update (developers.google.com), which improves our classifier. It will take about two weeks to complete.
Next to other helpful content updates
Google’s 3rd helpful content update on its status dashboard, which lists them from August 2022.
It took 13 days, 10 hours, shorter than every helpful content update before it (they averaged 26 days, 12 hours).
- Before it: December 2022 helpful content update, 5 Dec 2022
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Source: Google Search Status Dashboard. Names, dates and notes are Google’s own. See every Google update.
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